[New post] DOOH: are you getting what you paid for?
OOH TODAY believes all voices, not just the loudest, must be heard posted: " Independent verification for DOOH ad campaigns can no longer be the superpower of the select, given a challenging outlook for the next four years leading to potential stalls in adspend by Abi Cunningham Director of Client Communications UniLED " OOH TODAY
OOH TODAY believes all voices, not just the loudest, must be heard
Nov 30
When it comes to digital out-of-home (DOOH) ad campaigns, not all global advertisers and brands can honestly say they are 100% sure that they are getting what they paid for
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